APAC Community/Growth Lead

APAC COMMUNITY LEAD

Build Sei's Advocate Network Across Asia Pacific

Remote (APAC) • Full-Time

🌏 Expand Sei's Presence Across Asia Pacific Markets

About Sei

Sei is the first parallelized layer 1 blockchain, setting a new standard in blockchain performance and scalability. By re-writing the most widely adopted execution environment in Web3, Sei enables apps to benefit from both the performance of web2 and the decentralization and sovereignty of web3.

We're building the future of blockchain infrastructure, and we're looking for passionate community leaders to help us expand our presence across the dynamic Asia Pacific region.

⚡ Layer 1

First Parallelized Blockchain

🌏 APAC Focus

Regional Growth Strategy

🚀 Performance

Web2 Speed + Web3 Sovereignty

About the Role

The APAC Community Lead will expand Sei's presence across key Asia Pacific markets by building and managing a strong network of regional advocates and KOLs (Key Opinion Leaders). This role will lead the community strategy for APAC, from identifying and onboarding thought leaders to scaling their reach through localized campaigns, coordinated messaging, and community activations.

You will create systems to track and amplify advocate output, driving consistent growth in impressions, engagement, and mindshare. Working with growth, community, and product teams, this role will close Sei's regional gap and build a thriving APAC advocate program.

Key Responsibilities

Advocate Network Development

• Identify, onboard, and manage a network of APAC-based advocates and KOLs to grow Sei's mindshare across the region

Scalable Systems & Tracking

• Build scalable systems to activate and track advocate output across content creation, community engagement, and brand presence

Strategic Coordination & Alignment

• Coordinate regular touchpoints with top contributors to align on messaging, product updates, and campaign opportunities

Localized Amplification

• Source and manage localized amplification opportunities, including KOL cross-posting, Twitter Spaces, and content syndication across APAC markets

What We're Looking For

Crypto-Native APAC Expertise

• Crypto-native with a deep understanding of APAC social and community dynamics, including regional nuances and cultural context

Proven Social Presence

• At least 1,000 followers on X (Twitter), with good content quality and engaged communities

KOL & Creator Management

• Experience working directly with KOLs, creators, and contributors across multiple platforms

Narrative Alignment & Judgment

• Strong judgment around narrative alignment, ensuring consistent and authentic brand messaging

Language Proficiency (Critical)

• Fluent in English and at least one major APAC language (Mandarin, Korean, Japanese, Bahasa, Vietnamese, etc.)

Nice to Haves

• Experience working at a large blockchain foundation or Traditional Finance institution

• Prior success building social communities for a Layer 1 blockchain or large-scale DeFi project

• Strong connections with influencers and creators in the crypto space across APAC

Position Details

Focus Area

APAC community growth & KOL management

Key Metrics

Impressions, engagement, mindshare growth

Region Coverage

Asia Pacific (APAC) markets

Languages

English + APAC language (Mandarin/Korean/Japanese/etc.)

Location

Remote (APAC-based)

Employment Type

Full-Time

Social Requirement

1,000+ X (Twitter) followers with quality engagement

Why Join Sei?

Shape APAC Strategy

• Lead Sei's community strategy across the dynamic and fast-growing Asia Pacific region

Build Advocate Networks

• Create and manage a thriving network of KOLs, creators, and advocates across multiple APAC markets

First Parallelized Layer 1

• Represent revolutionary blockchain technology that's setting new performance and scalability standards

High-Impact Regional Role

• Close Sei's regional gap and directly drive mindshare growth across one of crypto's most important markets

Remote Flexibility

• Work remotely from anywhere in APAC while building global impact

Cross-Functional Collaboration

• Work closely with growth, community, and product teams to drive regional success

Crypto-native with deep APAC community expertise?

Join Sei and build a thriving advocate network across Asia Pacific!