Growth Product Manager

GROWTH PRODUCT MANAGER

Drive Acquisition, Activation & Retention

Toronto (Onsite) • Up to $180K + Bonus + Equity

🚀 Join Snaplii and Shape the Future of Fintech Growth

About Snaplii

Snaplii is one of Canada's fastest-growing fintech platforms, transforming how people pay, save, and earn rewards. With over $70M in annual transaction volume and 200,000+ users across North America, we deliver unmatched utility and loyalty through a single seamless app.

We've ranked as high as #5 on the Apple App Store during peak shopping seasons and consistently remain in the Top 40—driven by a highly engaged, high-retention user base. We support 500+ leading brands including Walmart, Amazon, and Esso, with a platform fully built and maintained in-house.

About the Role

We're looking for a Growth Product Manager who will own the onboarding funnel end-to-end and design product-led growth programs that drive acquisition efficiency, activation, and retention. You'll be responsible for managing and tracking growth funnels, running experiments, and working cross-functionally to turn insights into scalable product improvements.

What You'll Do

Own & Optimize the Onboarding Funnel

• Take full ownership of the entire onboarding journey—from app install to registration to activation—and continuously optimize for conversion.

Design Product-Led Growth Programs

• Launch innovative growth programs including referrals, incentives, gamification, and habit loops that accelerate adoption and retention.

Track & Analyze Growth Metrics

• Build dashboards and rigorously track growth funnels including CAC, activation rates, retention metrics, and LTV.

Ship Friction-Reducing Features

• Partner with design and engineering teams to ship features that remove friction and dramatically improve user experience.

Drive Cross-Functional Collaboration

• Collaborate with marketing and business development to ensure product supports acquisition campaigns and partnership initiatives.

What You'll Bring

Experience & Track Record

• 3–6 years of Product Management experience with focus on growth in consumer apps, fintech, or financial services

• Proven track record of improving onboarding flows and conversion funnels with measurable results

Analytical Excellence

• Strong analytical skills—comfortable with funnel metrics, cohort analysis, and experiment design

• Data-driven approach to decision-making with ability to translate insights into action

Creative Product Sense

• Creative product sense with ability to design engaging, user-centric growth programs that drive adoption

Drive & Ownership

• Willingness to work hard, move fast, and take complete ownership in a high-growth environment

Compensation & Benefits

💰 Total Compensation Package

Base Salary: Up to $180,000

Performance Bonus: 20-25% of base salary

Equity: $50K/year in RSUs or stock options

Why Join Snaplii

High-Growth Environment